Pengaruh Penjjualan Bersih Dan Arus Kas Operasional Terhadap Profitabilitas Dan Dampaknya Terhadap Harga Saham Pada Sub Sektor Industri Kosmetik Dan Keperluan Rumah Tangga Periode 2015 - 2021

Agnes Valent Patricia, 1900861201018 (2023) Pengaruh Penjjualan Bersih Dan Arus Kas Operasional Terhadap Profitabilitas Dan Dampaknya Terhadap Harga Saham Pada Sub Sektor Industri Kosmetik Dan Keperluan Rumah Tangga Periode 2015 - 2021. skripsi thesis, Universitas Batanghari Jambi.

Text (Pengaruh Penjjualan Bersih Dan Arus Kas Operasional Terhadap Profitabilitas Dan Dampaknya Terhadap Harga Saham Pada Sub Sektor Industri Kosmetik Dan Keperluan Rumah Tangga Periode 2015 - 2021) Agnes Valent Patricia 1900861201018(5).pdf - Published Version Download (34MB)

Abstract

The purpose of this research is to know the effect of net sales and operating cash flow on profitability and the impact on stock prices in the cosmetics and household goods sub-sectors for the 2015-2021 period. This research is a descriptive quantitative research and analysis tool used in this research is path analysis is useful to know the direct and indirect influence by using correlation. The data analysis is done though several stages of data analysis, including is following: 1. Normality test, 2. Path Analysis, 3. Testing Statistical Hypoteses with the F test, t test and test determinant coefficient. The population consisted of 8 companies and the research sample consist of 5 companies. Cosmetics and household goods sub-sectors is an industry that will grow by increasing of human needs to fulfill the needs and the increasing demands. Where is the stock prices affect the investor's decisions. Sales of cosmetic products and household needs are market by increasing public demand where people keep up with the times. Where the company does various ways to compete so that the products offered can be well received by the community. Path analysis is used to know the direct and indirect impact between dependant variable and independant variable. Result SPSS get the first path analysis structure is Y P+ P+ el. The direct influence variable net sales (X) and variable operating cash flow (X) to profitability (Y) is 39.87%, indirect effect decreased by 12.78%, so the total direct and indirect is 27.09%. The second path analysis structure is 7 Pzxi + Pzxz+ c2. The direct influence variable net sales (X) and variable operating cash flow (X2) to stock prices (2) is 53.539%. indirect effect decreased by 9,070 %, so the total direct and indirect is 62.609%. The third path analysis structure is Y Pay Pay. The direct influence variable profitability to stock price is 13,69%. The fourth path analysis the direct influence.

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